We offer case studies that demonstrate our creative branding and web design experience utilizing strong images for a lasting impression in your audience’s mind. Images on your website have various attributes in your business’s content marketing: From the name of the image to its Title, to its Alt Tag, to its Description. If you also provide the width and height, you’ll help the image to load faster.
Re-design Webpages with Better Image Impact
The image-focused website design is one of the top 2015 web marketing trends.
To use images to improve your on-line viewer engagement, create graphics for your social marketing efforts that speak to your ideal client. Hivemind Studios expert web designers believe that images are significant in attracting potential business, especially if your business is aimed at selling competitive products or services. You have heard it said that a picture is worth a thousand words, so share your brand’s story across your favorite social media platforms.
Ideas for Image-Focused Web Design to Boost Conversions
Web trends in recent years reflect that a shift on the web from largely text-based web content to a focus on imagery combines with text is best. With the fast growth in Apple products popularity, we can learn that giving attention aesthetically pleasing images and design on social platforms like Pinterest, engages consumers. While a quest for engaging images definitely plays a leading factor in new web content trend, another factor plays into this just as strong ─ viewers decreasing attention spans. Let us help you with our strong industry focus on best practices in visual brand marketing.
Below are 4 of the best social media marketing ideas to help you build your brand presence with effective images to become an influencer among your target market.
4 Ways to Make Images Work Better in Marketing
1. Build a Strong online Presence on Social Media Platforms that are Image Rich
Choose one or two social media platforms to get started creating a strong image of your brand. Your online presence should be uniform visually on three or more platforms to give your potential clients clear messages of who you are. Once you have landed on an effective image, great the right size for the different audiences on each platform. Platforms such as Facebook, Twitter, Pinterest, Google+ and LinkedIn offer great opportunities to establish brand recognition promote your products or services.
The right image will immediately tell viewers what product or services you offer. A simple-yet-large engaging image gives an impression that your one serious and spot-on business. Google+ is a powerful platform that lets you add large images to nap viewer attention.
2. Know How Images Engage the Right Audience on Social Media
Once you have established buyer personas from your current followers and clients, your business can further utilize the best social media platforms to share quality content. Prospective buyers respond to images that they can identify with which will drive traffic back to your web pages. Your website’s content can function as a creative branding tool that effectively converts online traffic into new customers for your products and/or services.
3. Foster Instrumental Relationships via Google+ Reverse Image Lookup
Businesses who market their services on the Google+ platform can play a key role in gaining affirming links from sites that Google ranks well in your niche. Hivemind Studios can help you determine how to use images on Google+ and build mutually beneficial relationships with high-ranking authors that Google already finds leading on relevant topics. Select an author whose image shows up next to top indexed content and form a strategy to garner a genuine business relationship with them.
If you are not familiar with the services we offer, you may even mistake our images as an advertisement for a high-end apparel or cosmetics company. We create marketing messages with images that simply ooze with visual appeal, finesse, and the right dose of drama.
4. Research and Learn from Your Competitor’s Images
One way your business can garner ideas to use on how to use images for best business practice, is to research and learn from your competitors images. You can know your completion’s marketing tactics better by observing their online activities. Watch how use images to position their brand and learn the type of digital content that resonates effectively with their audience. Then find unique methods to market your brand to uniquely replicate their reach.
One chief reason that justifies a new brand identity is much about being able to keep current with buyer driven aesthetic standards.
Use Business Screenshots for Brand Images
Screenshots may be an authoritative way to share insights and information about your company, and they will look just like your brand if you are live on webcasts. Screenshots can be effective and unique if they are of engaging content that will intrigue new fans. Be adventurous in what you try, set up metrics for reporting and see what is most effective. While no one tip on how to use images can come with guaranteed success, they will help you establish or grow your social presence if a boost is needed.
Re-design Webpages with Better Image Impact
The eye gravitates to images first on a web page. We love spurring image creativity and can help you judge which fresh image ideas to try first. A successful web design surpasses all other efforts to display images with a clear and concise message that incorporated powerful aesthetics. We have learned that what people say and do may be different. When Hivemind Studios created image content for clients, we follow it up with tracking and data to offer you more than just an opinion. We find that cluttered pages without compelling and memorable images garner less attention, and therefore, have fewer conversions.
When your business determines to create content that is more appealing, interesting, and engaging to on-line shoppers, image-centric marketing may grant the boost that is a decisive edge over your competition if they are chiefly focused on written content. Read more about our image and web design secrets. We know how to empower your to engage users long enough to stick around and become clients. You can benefit with the guidance you need to consider images and interactions together and create a final versions of your marketing messages with a solid visual design.
On average, internet users spend less than a minute on a single page. That’s quite the challenge to undertake. This statistic puts into perspective why it’s so important to have eye catching graphics to get users on your page, and engaging content to keep them there. – brolik.com
We know that the trend in social media has been image driven and that images help boost social media. We are drawn more to images than to text; you want to add the large header image to highlight your post. – JoAnne Funch, owner of LinkedInforBusiness.com.
Photos are the primary type of content posted and shared on Facebook. Photos accounted for 75% of content posted by Facebook pages worldwide. – www.emarketer.com