About the Name HiveMind

In nature, bees represent one of the most connected communities. They communicate with each other and with other species in both tangible and subtle ways that go beyond direct interaction. Some mathematical research has even discovered that their dancing influences and interacts with quantum quark particles in ways which only the hivemind fully understands.

Today, marketing requires engaging target audiences that are connected in new ways. We believe that a connected target audience is a HiveMind that has constellated around a particular product or service.

HiveMind audiences stay connected in many ways. They read blogs. They use RSS feeds to stay in contact with minimal effort. They join social networks to affirm their bonds. They pass along information about themselves and about others. They share who they are and what they are about. And as marketers, we're just to beginning to realize that engaging them requires a dramatically different skill set.

Marketing to a HiveMind isn't something that can be done from the outside. You can't blast them with ads, spam them with emails, fill their mailboxes with junkmail, or interrupt their TV programs with commercials. It just doesn't work. You have to engage them...and that means understanding their collective consciousness, their HiveMind.

Since that's what we specialize in, engaging these connected communities, it seemed only naturally to adopt the name HiveMind Marketing.

At HiveMind Marketing, Inc., we believe that engaging customers is the only intelligent way for lead generation to be truly effective. And we'd love to show you how.

Call 866-781-8195 (toll-free) for a free consultation.