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Track & Measure Community Engagement

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Maybe you’re sold on the benefits of listening and monitoring. You know what’s being said, and you’re ready to get out there and participate. But first you want a handle on how your community efforts are going to make an impact on your business.

Rendezvous makes it easy, with a broad range of measurement tools to help you track your outreach and results.

Metrics, Filtering & Segmentation

  • Slice, segment, filter and parse your social media data to view and measure it through dozens of lenses.
  • Look at metrics like sentiment, engagement, reach, inbound links, vote count or comment count.
  • Home in on or exclude specific sets of sites for ultra-targeted analysis.
  • Filter your results by media type, geographic region, or any of ten international languages.

Influencer Analysis

  • Our customizable Influencer EQ scores influencers according to criteria you specify – criteria that’s relevant to your business.
  • Drill down into data like comments, posts, or links, and see other social profiles for each influencer across the web.
  • Target your engagement and outreach to the people and media outlets that drive your business goals.

Workflow and Engagement Management

  • Assign and route posts within your team, and track engagement and response right from the dashboard.
  • Set up email or IM alerts – either as-it-happens or in regular intervals – so you and your clients can stay on top of the activity.
  • Use post and source tags to create a “social web caller ID” system, and segment results for in-depth reporting and analysis.
  • Communicate and collaborate internally on outreach and information sharing so your team is armed with all the context and intelligence they need.

Social CRM and Web Analytics Integration

  • Align social media with your sales, account, and website efforts with just a few clicks.
  • Create Salesforce.com contacts, leads, or support cases right from your River of News.
  • Use WebTrends integration to filter social media content by web stats like site visits, conversions, or purchases.
  • Understand the context and content of posts that are driving the website actions and results you want.

Call 866-781-8195 (toll-free) for a free consultation. Based in San Jose, California and Silicon Valley, HiveMind specializes in social media campaigns, microblogging and Web 2.0 applications, tools and design for companies across the U.S.A.

 
"HiveMind helped us put together a blog strategy so that we could participate in the conversation about our products. It turned out to be a good marketing decision."
Marketing Programs Director
Biotech Firm