INSIGHTS: WHERE MARKETERS GET BIG IDEAS

Ideas, Secrets, and Practical Advice Written and Curated for Thought Leaders and Agile Marketers

Popular Branding Posts

Learn Marketing from Bad Ads.

Ugly Ads UGH. Bad promotion is everywhere. Television. Radio. Magazines. E-mail. Snail mail. You name it…it’s everywhere. And it stands out and it sucks. Now on the other side of the equation….Good promotion is everywhere also. …

Popular SEO Posts

Why SEO for Google and Bing Won’t be Going Away Anytime Soon

It's hard to think of many businesses today that don't have at least some Internet marketing component to what they do. For most, a big part of that effort to find new buyers over the web will involve SEO for Google and Bing (and Yahoo too). Because the search engine...

Using SEO to Optimize Website Design for Better Results

Tips to Use SEO to Optimize Website Design In the not too distant past, websites were created as a necessary evil to present company and product information. Today, however, you must optimize website design to ensure that your new or redesigned website drives leads...

Optimizing PPC Lead Generation – 15 Strategies

With everyone jumping into pay-per-click (PPC) search campaigns to increase lead generation, it’s easy to forget the basics. If you get sloppy, you could end up spending a ton of money with little to show for it. Here are 15 things to remember when planning your campaign.

Popular Web Design Posts

Effective Lead Generation Landing Pages Top 10 Best Practices

Everyone follows some best practices, but with lead generation landing pages, it’s more important than ever, since you can increase effectiveness and ROI from PPC, SEO, Email, Blogs, Public Relations, and more. Here’s the way we think about it at HiveMind Studios:...

Popular Inbound Marketing Posts

Lead Nurturing Tips from HubSpot’s Best Practices

If you’re like most marketers, you’re always looking for ways to improve the value of your lead generation efforts. While there are a variety of ways to do this, one of the most effective approaches is to nurture leads until they’re ready to buy. And the more refined your approach is to nurturing the prospects already in your pipeline, the better your results.

How to Tell When You Are a Victim of Lead Generation Waste

Maximizing website traffic and visitors numbers is well and good, but if that's where all of your money is going, you're probably a victim of Lead Generation Waste I hear it all too often from folks in the B2B sector: "The cost of getting new leads is too expensive!"...

10 New Years Resolutions for Biotech and Tech Marketing

Tech Marketing Resolutions I've never believed much in New Year's resolutions for tech marketing. Maybe that's an odd opening line for a blog post about "New Year's Resolutions," but let me clarify, I'm talking about those resolutions made in January and forgotten by...